A good, user-friendly website is everything. It is the “face” of your project, the platform to share the results of your work on and an efficient tool to boost your client network. These are just a few reasons why you should take the website creation process very seriously. So let’s get to the great truth of what makes a good website and the reasons why you need it to be ideal.
Great design of your website is key to a successful outcome of your idea. Making it user-friendly allows you to gain trust and get great feedback from your clients. Also, the experience of your customers while they visit your website is an essential part of your communication with them. How you engage them initially defines your future cooperation.
More to that, if the design of your website is just right, it will help your potential customers navigate right to what they need without any additional effort or stress. Meaning, your user-friendly website transforms into an efficient tool for making your business both profitable and client-oriented.
There are several components of a great website. Mix them together, and you’ll get an ideal one.
The first thing that comes to mind when thinking about what makes a great website is the visual part of it. The good website design is the first thing that should be noticed by your potential customer when they visit your webpage for the first time. It’s like in real life when you meet someone; you usually judge them by their looks first and then by their “content”. For this reason, good website design is an essential part of your online business representation.
Before even beginning to create a mockup of the future website, you need to think about your target audience. Are they people of business, IT professionals, or just common people who need your services? This will help you understand better how to shape your vision of your future website.
Your webpage can look more professional and business-oriented with a simple, minimalistic design. Or, it can be entertaining with colorful visuals or moving pictures. It all depends on what will make your potential clients want to begin cooperation with your business.
Also, before creating a good website design, it is better not only to define your target audience but also to understand the purpose of your webpage. It will simplify all further steps, including the choice of style, visual and textual content, etc.
This website design principle is very simple. What makes a great website is a unique style. You should find out what represents your business in the best way and what will help you become different from other websites.
In order to make this process easier, you can take a look at some of the most popular website design trends. Here are some of them:
That’s if we’re naming just a few. The trends are changing perpetually, and it’s important to keep an eye on them. But what will always stay with you is the unique style of your website design and its original concept.
No one can deny that in order to make your website design rock, you need high-quality multimedia content. You cannot create a great website without including visual content like pictures or videos in it. Moreover, it should be of high quality; otherwise, it can ruin even the most spectacular design. Surely, you can use stock photos, but it is better to use your original visuals to create a unique style for your website.
There are plenty of examples of good design with interesting visual solutions, so you can see how they transform a regular website into a great one.
In order to have a genuinely user-friendly webpage, you need not only to create a great look for it but also make it functional. What’s the point of an outstanding website design when you can’t find the information you need and it is working very slowly? Everything should be in balance.
The first thing you need to think about when you’re considering the functionality of your website design is user-friendly navigation. The clear, logical navigation is the essential element of what makes a good website. Everything should be in order and aimed on giving your webpage visitors the best experience.
There’s a great website design principle called “three-click rule”. The logic behind it is simple. Your potential customers should find everything they need in three clicks.
One of the trends is an unusual navigation design when the conventional menu position is moved from the top or side of the website to a different location. Sometimes, there is no menu at all. Instead, there are some other solutions on how to navigate throughout the webpage. This design idea can help you to stand out and add some more creativity to your business representation. But remember it should always be user-friendly, otherwise your website visitors will just be irritated with it.
Internet users are known to be not the most patient people in the world. If they visit your website and they wait longer than a couple of seconds for the page to upload, they will probably go to another one. Therefore, you need to think in advance about the speed of your website and how long it will take for its content to download.
The excellent solution for that can be the optimization of your video, audio, and other visual content. This will boost the speed of your website and will enhance your audience’s experience with it.
Don’t let the simple mistakes to ruin the users’ impression with your website and all the effort you have put into making it perfect.
The principle of both visual and functional part being perfect is how they’re up-to-date. This means to check whether all the links, menu pages and other functions of your website are working properly. You don’t want your potential client to find what they actually need on your webpage and then not to be able to get in touch with you. Or they simply can’t find the proper page with the product they are looking for.
You should also check your homepage and see whether everything is in order. This is the front door of your webpage, and you will really want the first impression you make on your future clients to be ideal.
Also, make sure whether all of your media content works how it supposed to and that everything looks fine.
The important thing about a user-friendly website is the creation of the mobile version of it. You have to think about the fact that we’re living in the era when most of the content is consumed through mobile phones and other portable devices. Therefore, if you wonder how to make a good website, you also need to consider how it will function in the mobile version.
Another option can be to create an app for your business. However, in this process, you still need good design solutions for your main webpage as usually your app would be created in the same style and even with the same colors.
Creativity is one of the main components that make a good website. It is always better to come up with an interesting original idea when you’re creating a new project. For the ideal website design, it can be essential to stand out in order to attract the attention of potential clients.
The great thing would be to combine the most popular website design trends with something fresh and original. The original ideas are usually more valuable than the ones used by the majority of other businesses. So, in order to make your business idea work as you meant it to, you will surely need a website that you use for its representation to be perfect.
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